How to promote your business using promotional boxes

The ANZ Stadium promotional boxes that we supplied

Promotional boxes are a great way to present your clients with professionally packaged gifts or giveaways. You can also present your high-end clients with beautifully presented products or items.

A fun give-away can become a talking point for your guests at a product launch or event.

Custom printing and branding the packaging with your business logo, or with a call to action is a great way to communicate to your current or potential customers.

Many brands use promotional give away boxes as part of an integrated marketing campaign.

What you need to consider when using promotional boxes:

- What is the end goal of the box?
Is it a fun little package that you will be putting on the place setting of each guest at a sit down event? if so, the product that goes in the box (if any) needs to tie in with the place setting and promotion and possibly contain useful items for the event.
Or is the box a practical box that contains your brand new product? if so, if your product is heavy or if you are promoting a luxury brand, a rigid box may be the best option.

- what design features will make the box stand out?
Foil printing, spot uv, and embossing are all printing features that make your box that little bit more special (if it fits in with your brand image). 

- what size / colour and style would work?
You need to keep with your branding colours and within your brand guidelines of creating the box, and need to create a look and feel that ties in with your brand. You also need to think of the practical needs of the box: you need to ensure that your product give-away that you are presenting in the box, will fit snugly, and  you need to consider if you need foam or paper inserts to keep your product in place or protect it. 

The style needs to tie in with your brand and image. A fun brand could possibly give away a product in an unusal shaped box, whereas a luxury brand would give away a product in a classic style box.

Promotional give away boxes are a great way to market your product, communicate to your target audience and give them a delightful experience of opening a beautiful package to reveal the contents inside! 

Flat pack ANZ Stadium promo give away boxes:

Promotional giveaway box that we supplied to an advertising agency's client:

A fun promotional give-away idea: a pack of cards:

A unique, custom made giveaway promo box that our factory created: